The game software industry that was boiled by the hit of Atsumori."Changes in the tide" indicated by market data

Game software industry where sales have grown due to nesting demand

In 2020, many industries have caused many industries due to the global new colon viral infections, while many industries have become a positive work, and some industries have increased their sales.

One of them is the game software industry.Many people have remembered that the Nintendo Switch software "Atsuga's Animal Crossing" hits the explosive hit during the emergency declaration in April 2020.

If you check the game software index in the third industrial activity index, you can see that it has risen significantly in April 2020.

Looking at the number of sales of Nintendo Switch software published by Nintendo, the number of units sold from April 2020 to March 2021, which was greatly affected by infectious diseases, was outstanding with "Atsume Animal Crossing".You can see that there is.

On the other hand, it can be seen that the sales have grown significantly not only in Japan but also overseas, and it was worldwide.

The main battlefield for game software sales is to overseas markets

The "Atsume Animal Crossing" has more sales overseas than in Japan, but as described in the graph described above, the high number of software with high sales is better than domestic sales.It is definitely increasing.

The sales of domestic game software makers are rising to the right, and sales are growing steadily even in 2020 Corona.

On the other hand, the domestic game software market is on a declining trend, but domestic manufacturers have a significant amount of domestic market size, and many of the sales are earned in overseas markets.It is.

Changes in game style to change in industrial structure

Although the overseas market is the main battlefield, the size of the overseas game software market is declining as shown in the above -mentioned graph.

One of the factors that faces consumer games is that the market size is shrinking in the shadow of the game software industry and the market size is shrinking.

Currently, various game consoles are sold worldwide, and the most sold game console is the portable game console "Nintendo DS".In Japan, there is also a survey that the top of home game consoles is a portable game console.

It is considered that how to enjoy the game is changed to a style that uses time between traveling and waiting time by train and waiting time, rather than enjoying it at home.。

Changes in the way of enjoying games have also made a major change in the structure of the game software market.Until now, game software was mainly used in dedicated game consoles, but now the game app for smart devices such as smartphones is growing, and the market size is a game for dedicated game consoles.It is more than 8 times the software market.

In addition, the market size of smart device game apps is expanding worldwide, and Japan was the largest market in Japan in 2015, but in 2019, China, 2nd place in the United States, 3rd place in Japan.Markets other than Japan are expanding.

It is considered notable that the game software industry will change as such a trend progresses.