At CES 2019, the world's largest home appliance trade fair, which will open on January 8 (US time) in Rasvegas, a 18 -year -old computer vision company called "VUZE XR" will exhibit a new camera.On the 8th, the CES -hosted US Consumer Technology Association (CTA) will attract stakeholders about the business potential of XR.
Quarcom introduced XR as the "third pillar of entertainment" in the latest presentation on the latest "Snapdragon" chip in Hawaii.He showed off "XR Wower" that runs on a smartphone and "XR glass" that operates alone.Last year, Microsoft opened a maker space where people could learn the latest information on XR technology.
By the way, what are these "XR"?
XR is a reality and not a reality.Depending on who you ask, XR is a comprehensive expression of a large number of immersive video standards, showing enhanced media experiences, or simply expanded reality (AR) and virtual reality (VR).I do it.In fact, it is a marketing word.
XR is not a new naming rule.In other words, Apple's "iPhone XR" has nothing to do with this trend.
"The XR is not a word for a specific technology," said Jim Marcom, a General Manager of Humaneyes."XR is like a bucket with all reality."
All reality is AR, VR, complex reality (MR).Furthermore, Marcom also takes a 360 -degree video of 4K -quality 360 degrees for the reason why Humaneyes has named "XR" in the new product, and 5 stereo images and 3D images of 180 degrees..He explains that it can be taken at 7k.
In other words, by attaching "XR" to the product name, it indicates something special.It is simplifying things for consumers who do not fully understand the differences between AR, VR, and MR.
The word "XR" has been used for several decades to show the concept of visually expanding reality.XR means cross -reality and extended reality.Wearable computing researchers and inventor Steve Mans used the word "Mediated Reality" in the past.
Recently, Man has proposed to use an asterisk term "*R" to show all the Mediated Reality.In a white paper published in April 2018, Man mentioned that photographer Charles Wikov had applied for a Patent for the XR film in the 1960s."It was something to show people the nuclear explosions and other phenomena beyond normal human vision."
Sony has been adding "XR" to its products and standards many times.For example, in 1988, the word "extended resolution" was attached to a video format such as 8 millivide and the upper standard "HI8".For this reason, Wikipedia's "XR" items also mention trademarks such as Sony's "XR" and "X-Reality".