Sustainability is expanding in various fields in the world.The voice has become active not only for the fashion industry but also among glasses brands.Stella McCartney, which is advanced to making things that are friendly to the natural environment, develops glasses using biodegradable bioproacetate material with Tirios, which concluded last year's license agreement.Armani Group (Armani Group) has also declared sustainability in glasses, and the world's fashion leaders are excited about their momentum.(This article is an excerpt from the April 12, 2021 issue of WWD Japan)
Sustainability of glasses has been raised by major Italian companies.Tirios's Giovanni Zoppas (CEO), who has signed a license agreement with "Stella McCartney", said, "We are a big step to make sustainable things."Showed the willingness to change.
The glasses of "Stella McCartney" use a violines that contain 39 % of the material to 39 % of the material and cut the raw material carbon dioxide emissions by 40 %.Zoppas CEO describes, "Her design is her beauty, functionality, and innovation, without disappointing her expectations."
Stella McCartney said, "We've been involved in making the earth -friendly material for a long time, which includes a luxury glasses field that uses a lot of plastic materials.He commented that by proposing innovative initiatives to Tirios, I would be happy to be able to promote the eco -friendly vision of Stella McCartney with glasses experts. "Tirios has a new plan to develop recycled acetates for 2022, in partnership with Matsukary and special material provider Eastman to promote more sustainable manufacturers.There is.